Target will enforce unusually strict rules for the Pokemon 30th anniversary trading card set release. These measures are stricter than usual for a retail launch. Long lines formed at stores, including in San Antonio. Shoppers queued in Australia for the collection. Many fans were left disappointed because stock sold out quickly. Experts now suggest checking the exact Target drop time before the release to secure cards before shelves clear. This strict policy affects this anniversary release, that has driven heavy demand. Collectors should plan ahead and know the exact release time so they do not miss out.